Want to know the social media content strategy that guarantees sales?
Your first thought might be, “she makes it sound easier than it is” and I am here to tell you the TRUTH, it’s not easy. But it is very simple. Hear me out…
Some days you are going to want to give it all up, some days you will question wtf you are doing, some days you might want to crawl into a hole. Those days are inevitable. And on these days, it’s SO VERY important to remember the tasks that will keep you moving forward.
We don’t need to overcomplicate this.
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The number one task that will move you forward is SHOWING UP.
But once again, it’s not as easy as it sounds BUT the work is simple.
I love to compare this to losing weight. Chances are, if you are a female, you have either tried to lose weight or gain weight at some point in your life… either way, depending on your body type, neither losing or gaining is “easy,” but the idea is simple.
Want to know the recipe for success USING SOCIAL MEDIA TO MARKET YOUR ONLINE BUSINESS? Want to know how to set yourself up on social media to guarantee sales? I’ll tell you!
It’s relentlessly implementing. Keyword: relentless.
Straight forward enough? I know some of y’all will read that and think “whatever, that IS hard.”
If that is your thought process (this is hard), then read this: the 6 secrets to becoming the best version of yourself
So, here is what I have to say to THAT… I’ll give you your first plan of attack. I will lay it out for you so that all you have to do is SHOW UP.
All it takes to win on social media and guarantee sales in 2024 is focusing on these 4 things and you’re almost guaranteed to see results.
If you want to walk into 2024 knowing exactly how to expose your brand with ease, and do it from anywhere with wifi…
Keep reading.
Step 1: Decide who you are inspiring.
I bet you are inspiring a girl that is JUST LIKE the old version of you. What did you need to hear back then to level up? SAY THOSE THINGS.
Once you have that clear (who you are speaking to), you can move on.
Related Post: The Top 5 Highest Selling Digital Products
Step 2: In every single piece of content you create and post, you will connect with her (the girl you chose in step 1) by these methods:
- Relatability
- Inspiration
- Education
- Entertainment or humor
Step 3: Inside of those methods you will highlight the following:
- Problem awareness (what is the problem that YOU solve)
- Make it obvious that you are the solution. For example: “this is why you’re not getting (insert desired outcome) and here is what you can do about it”
- Your simple framework or method
- Show people why choosing to work with you will make their life easier. For example: “take these 3 steps to get (insert desired outcome)”
- Personal storytelling (why are you even doing what it is that you do)
- This takes courage and vulnerability, but you can do it! For example: what lessons have you learned along this journey? How can you share about them as if you were talking to your bestie?
- Client stories (once you get testimonies, USE THEM EVERYWHERE)
- Nuff said. Take every single piece of positive feedback and USE IT.
- Polarize
- This is what will set you apart. What are viewpoints that you have that differ from the common conception? What are some opinions of yours that might be shocking to your audience?
There she is. That is your content strategy that will set you up for massive sales for an entire year. Now it’s time to get it to fit your brand and HAVE FUN with it.
Personally, I like to designate each day of the week for each piece. For example: Monday might be a day of inspiration, Tuesday is a day for education, etc.
If you were to set the goal of getting hyper consistent with THIS strategy, you could sell digital offers and courses IN YOUR SLEEP! Guaranteed.
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